Skip to main content

5 Ways to Increase Website Traffic Through Google

Have you tried all the means to increase your web traffic and they don’t seem to work? Don’t panic because we’ve got you covered. You don’t even need an SEO expert or a copywriter to help you increase the traffic. Most people focus on the wrong metrics and they end up finding it very difficult to increase the web traffic. But as a matter of fact, driving web traffic is not as hard as they have made you believe. You just need a proven strategy, follow the steps and within no time you will have tremendous growth in your traffic. The proven system is comprised of these five steps.

1. Optimize Your Content

Optimizing your content is the foundation of everything. If you don’t optimize the content on your website the traffic will just be temporal. The very first step of optimizing your content is knowing your current traffic statistics and from there you will get to know your actions are affecting it either positively or negatively. If you have don’t have Google Analytics tracking code setup it is the high time for it.

Make sure you check your website traffic from time to time so that you can know how they are performing. Make it like 3 times a week. You will get to know what’s working and what you should do better.

Have a better content strategy than you the one you have currently. The first thing you need to do is making sure your content is documented. Content that is not documented can cut your chances of making it by even a half. 60 percent of the businesses that have documented businesses get results from content marketing and 32 percent that have verbal but not documented content have succeeded and only 8 percent of businesses without content marketing can make it. A good content marketing strategy should incorporate blogs, e-books, videos, podcast and infographics.

The heading of your blog should be captivating, to make sure that your headings are captivating, make sure that it has the right length, right keywords are included, and compelling heading for social media users. Finding the right keywords is easy because you can simply use google keyword planner. Make sure your heading is as clear as possible, it can be a question, create curiosity and aim to trigger the emotions of the reader.

But of course the headlines will not matter if the content is crap, so make sure you write compelling content coz if your content is not appealing, there is a high chance the reader will bounce immediately and might create an ugly picture on google. The introduction should be catchy and make sure the paragraphs are short, keep it 3 to 5 sentences.

Make sure you add links to your website if you want to rank higher. It can be from your older blogposts or from other pages on google. Don’t overdo it though, about 45 internal links are more than enough. Irrelevant or redundant content don’t have a place in Google. Delete the content that does not match up your message and watch your traffic increasing.

2. Use Social Media

Since the website is optimized, it will have to be prepared for more traffic, incorporate the social media strategies and you will be mesmerized by the wonders they will do to your traffic. Optimize each and every platform and make sure to have a high-quality photo and quality link description under the photo. Have a schedule for sharing your content so that you don’t under share or overshare.

If a post doesn’t get attention the first time you post don’t try posting it the same way because this will turn your followers away. Use free social media buttons like Shared Counts and Sumo Share App. Post your content during the peak hours, the peak hours for Facebook is weekends between 12 and 1 pm, and Fridays between 1 and 4 pm.

And finally, you should make use of Quora, when people ask questions answer them like a pro and add relevant links to your website. It will massively increase your web traffic.

3. Content Guest Posting

Your content needs to reach out to many people, social media will do but you need more than that and that’s where guest posting comes in. One of the best ways to do this is by getting your content republished on larger publications. Just make sure that the publication has links to the original post on your website.

4. Focus on Recurring Traffic Sources

In the 21st century, nothing can be so sure so the search engines and social media traffic can fail. We have heard of websites losing their search rankings in one day and the social media algorithms can change, but with the right strategy, you can control your traffic and even command it as you wish.

The best way is making sure you have an email list that is competent. Direct marketing association confirms that for every dollar you use on email marketing you get ROI of up to 44 dollars. Email traffic is actually better than SEO and social media when it comes to conversions.

5. Repackage and Repurpose Your Content

Just a single piece of content can be made into different pieces and just like that your reach will increase. Quality of the content is the most important thing as we have seen but that does not mean quantity should be ignored.

There are different ways of using the same piece of content to create more content. For example, you can turn your blog posts into audio content or make one blog post into slide presentation then upload it to Slideshare, you can even turn some of your blog posts into newsletters for your email list.

Comments

Popular posts from this blog

5 Examples of Great Marketing Copywriting

One of the most powerful elements of marketing is definitely copywriting. But for content marketing to work the content must be delivered to the audience and make a significant impact. And that’s where the difference between excellent copywriters and just another copywriter comes in.  Those who make great content usually have some basic rules they follow. You can be a great copywriter too if you follow the rules too. This rule goes with the name rule there. What is rule three of marketing copywriting? Rule of 3 is based on a very simple principle. That things that come in 3s are more satisfying, inherently funnier and more effective than all the other numbers. When you use words either in written text or speech, the audience is most likely going to get the information if it is written in 3s. I know by now it is already sounding confusing but it should not because I promise you it is very simple and if you apply the rule 3 perfectly, you are definitely going to make it as a copywri

Lead Generation Strategies are Easier than You Think

The goal of any business is always to get more customers, right? But getting more customers is no easy thing considering the fact that you are not the only one selling or offering those services. But if you have a good lead generation strategy and put enough efforts, you are definitely going to make it. What is lead generation? Different people have defined this term differently but it all leads to one thing, a process of which you can use to create more potential customers for your business. Lead generation strategies are usually introduced to make your business known to other people. But essentially the main goal of lead generation is getting high intent customers but it will all be pointless if your business is not exposed. Why is lead generation important? A lot of salespeople nowadays are preferring inbound marketing strategies. Inbound marketing is where people come in willingly and the people who come out of their own will tend to work way better than those coming out of col

The Razor And Blades Business Model

Before starting with anything else you need a basic introduction of the model itself. This concept is a tactic for the pricing of a product that is going to be sold at a comparatively lower price and also with a loss so that any other consumable products that have been paired with the previous one is capable for generating the profits. This is also known as the razor and blades business model. The generation of the strategy for marketing and pricing is going to be designed in such a manner that it is capable for making reliable and also sustainable income just with the process of a customer being locked into a platform or any similar tool for a more extended period.  Bait and Hook With a straightforward example, you can quickly think of yourself that you are going to the super shop and purchasing some reason for yourself. You probably have also purchased their matching blades that are going to be used as a replacement after the original edge has used. The main thing here is