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5 Examples of Great Marketing Copywriting

One of the most powerful elements of marketing is definitely copywriting. But for content marketing to work the content must be delivered to the audience and make a significant impact. And that’s where the difference between excellent copywriters and just another copywriter comes in.  Those who make great content usually have some basic rules they follow. You can be a great copywriter too if you follow the rules too. This rule goes with the name rule there. What is rule three of marketing copywriting? Rule of 3 is based on a very simple principle. That things that come in 3s are more satisfying, inherently funnier and more effective than all the other numbers. When you use words either in written text or speech, the audience is most likely going to get the information if it is written in 3s. I know by now it is already sounding confusing but it should not because I promise you it is very simple and if you apply the rule 3 perfectly, you are definitely going to make it as a copywri
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3 Examples of Great Sales Copy

Copywriting has been a key to success for many businesses, the ability of copywriters to tell the story of a company in an engaging way. Using the right words consistently can turn a small business into a huge profit-making business. So what does some businesses do right and you don’t?  We will be looking at some companies that have excellent copywriting but before we get to that I think it will be wise if you improve your skills as a writer with the 3 basic rules of copywriting. Basic rules of sales copywriting If you want to be different and better than your competitors, then at no point should you ever break this 3 basic rules. Whether you are writing a blog post, newsletter or even a simple email. It will be fun isn’t it, having your audience reading your content from the first letter to the point you tell them good luck? Unfortunately, it is not always simple, readers always find excuses to stop reading your copy, that’s just how it is they will always be finding excuses to s

The Razor And Blades Business Model

Before starting with anything else you need a basic introduction of the model itself. This concept is a tactic for the pricing of a product that is going to be sold at a comparatively lower price and also with a loss so that any other consumable products that have been paired with the previous one is capable for generating the profits. This is also known as the razor and blades business model. The generation of the strategy for marketing and pricing is going to be designed in such a manner that it is capable for making reliable and also sustainable income just with the process of a customer being locked into a platform or any similar tool for a more extended period.  Bait and Hook With a straightforward example, you can quickly think of yourself that you are going to the super shop and purchasing some reason for yourself. You probably have also purchased their matching blades that are going to be used as a replacement after the original edge has used. The main thing here is

How to Use Trigger Words

What are trigger words to start with? In simple terms a trigger word a word that initiates a process or a course of action .  We all know what a process is but what is a course of action? A course of action can be defined as a sequence of activities that an individual or a group of people may follow. Or it can be defined as a scheme adopted to accomplish a mission or a job. For all writers and content creators, trigger words are very vital and the more experienced and skilled using the trigger words the better you will be at communicating. The trigger words cause an emotional response from the readers and feelings that have an impact on them. The choice of words will affect whatever you are writing. Be it a blog post, an email, memo or even a novel. If you want people to enjoy your book or blog post there are certain words that you should use frequently. In fiction writing, you learn how to use these trigger words to create a tone for your work. But when it comes to business writing

5 Ways to Increase Website Traffic Through Google

Have you tried all the means to increase your web traffic and they don’t seem to work? Don’t panic because we’ve got you covered. You don’t even need an SEO expert or a copywriter to help you increase the traffic. Most people focus on the wrong metrics and they end up finding it very difficult to increase the web traffic. But as a matter of fact, driving web traffic is not as hard as they have made you believe. You just need a proven strategy, follow the steps and within no time you will have tremendous growth in your traffic. The proven system is comprised of these five steps. 1. Optimize Your Content Optimizing your content is the foundation of everything. If you don’t optimize the content on your website the traffic will just be temporal. The very first step of optimizing your content is knowing your current traffic statistics and from there you will get to know your actions are affecting it either positively or negatively. If you have don’t have Google Analytics tracking code se

Lead Generation Strategies are Easier than You Think

The goal of any business is always to get more customers, right? But getting more customers is no easy thing considering the fact that you are not the only one selling or offering those services. But if you have a good lead generation strategy and put enough efforts, you are definitely going to make it. What is lead generation? Different people have defined this term differently but it all leads to one thing, a process of which you can use to create more potential customers for your business. Lead generation strategies are usually introduced to make your business known to other people. But essentially the main goal of lead generation is getting high intent customers but it will all be pointless if your business is not exposed. Why is lead generation important? A lot of salespeople nowadays are preferring inbound marketing strategies. Inbound marketing is where people come in willingly and the people who come out of their own will tend to work way better than those coming out of col

How to Name Your New App

Naming an app is a very difficult process. Our name was already decided by our parents. They went through a stressful process to choose a perfect name for you. Your name has followed you through your whole life. The name becomes your identity. Your app name has a similar importance. It will follow your brand forever. Thus, it is important to come up with a good name. App Store is overcrowded with millions of apps. Most of the apps are free on the App Store. Thus, it is important to create a good first impression. If you have to spend hundreds of hours coding an app, then you must make sure that your efforts don’t go unrewarded due to a bad app name. In this article, we will tell you how to come up with good app names. 1. Reflect Your App Functions Your app name should describe what your app does. Most successful apps choose a name which reflects their app core features. Anyone can guess that WeChat is a messaging app, that Netflix is a streaming app or that RapidCash is an app for